I am fascinated by the sale of broadcast station licenses. As
former commercial radio station owner, I am on email lists for several station
brokers. Today I saw that a full power
noncommercial FM station is for sale in the Twin Cities. The station call letters and price were not
provided.
DETERMINING THE VALUE OF A STATION
Here are factors that determine the price for a commercial
or noncommercial station:
• THE FCC LICENSE – Often called “stick value,” I’ve seen it
calculated as $3 - $5 per person in the primary coverage area for NCE stations.
• ASSETS – Real estate, towers, studios, equipment, etc.
• CASH FLOW – Month-to-month revenue, minus expenses and
debt service (mainly used for commercial station sales)
• UNIQUE CIRCUMSTANCES – Sometimes all a seller wants is for
someone else to pay the station’s debt.
A buyer agrees to absorb/pay what the seller owes and no cash changes
hands.
Other unique circumstances include the motivation of the
seller and the buyer, whether the seller will finance the sale and unseen
obligations, caveats or other factors.
So, which noncom station in the Twin Cities is for sale?
Let’s look at the candidates:
MINNEAPOLIS – ST. PAUL NONCOMMERCIAL FM RADIO DIAL
F
|
C
|
P
|
FORMAT
|
OWNER
|
ANNUAL
REVENUE*
|
FOR SALE?
|
88.5
|
KBEM
|
2.5kw
|
Jazz
|
Minneapolis Public Schools
|
$900,000
|
UNLIKELY
|
89.3
|
KCMP
|
100kw
|
Triple A
|
The Current
American Public Media
|
$5,000,000
|
NO
|
89.9
|
KMOJ
|
1kw
|
Rap & Soul
|
Center For Communication & Development
|
$600,000
|
NO
|
90.3
|
KFAI
|
.125kw
|
Various
|
Fresh Air, Inc.
Serves St. Paul on 106.5
|
$900,000
|
UNLIKELY
|
91.1
|
KNOW
|
100kw
|
NPR News
|
American Public Media
|
$8,000,000
|
NO
|
95.3
|
KNOF
|
900 watts
|
CCM & Teaching
|
Praise Broadcasting
Christian Heritage Broadcasting
|
$430,000
$625,000
|
LIKELY
|
98.5
|
KTIS
|
100kw
|
CCM
|
Northwestern College
|
$6,000,000
|
NO
|
99.5
|
KSJN
|
100kw
|
Classical
|
American Public Media
|
$4,000,000
|
NO
|
104.5
|
KUOM
|
8 watts
|
CMJ Rock
|
Radio K
Repeats KUOM-AM
University of Minnesota
|
$450,000
|
NO
|
* Annual Revenue is an
estimate based on IRS 990 filings
To me, the answer is obvious: 95.3 KNOF is for sale. Here is their carriage map:
KNOF operates as PRAISE
FM [link], a station that airs old-school preaching
and teaching programs plus Contemporary Christian Music. Praise Broadcasting, a 501c3 organization is
listed as the owner. I reviewed their most recent (2013) IRS 990 and found some
surprises:
Praise Broadcasting’s revenue was $430,000, expenses were
around $600,000, leaving a loss of around $170,000 for the year. The biggest single expense was $314,000 paid
to unspecified nonemployee “management.”
But wait, there’s more: Praise Broadcasting owes Christian
Heritage Broadcasting $856,000 for unspecified reasons.
Christian Heritage Broadcasting is a separate 501c3 organization. I reviewed their 2013 IRS 990. Praise
Broadcasting and Christian Heritage Broadcasting are both operated by the same
people.They both operate from the same location.
Christian Heritage claims it is in “the concert business”
and claimed revenue of $625,000.
Strangely, both organizations claimed almost the exact same expenses. I’m not
an accountant and am not making any allegations, but this looks like a shell
game.
PRAISE THE LORD &
PASS THE CONTRIBUTION PLATE
I saw this item on Praise FM’s website [link]. (I
highlighted key verbiage in RED.):
KNOF 95.3 Twin Cities
Purchase
A Miracle in the Making
A Miracle in the Making
Praise FM began
back in 1985 and we’ve watched as God has done miracle after miracle to start,
build and sustain this ministry. This letter is to share about another
miracle in the making.
Praise
FM has been leasing the 95.3 FM signal in the Twin Cities for the past 5
years. We have never owned the signal and transmission equipment, and a
few months ago were informed that we were not able to renew the lease, which
meant Praise FM would no longer be available to you.
However, God
provided us the opportunity to purchase the signal and equipment to prevent
this from happening.
By October
2014, we needed to cover the $250,000 down payment on the purchase price of 5
million.
As you may
know, we set aside the two days in September 2014 to
raise the $250,000 that was necessary for the down payment.
How
amazing that hundreds of people reached out for a total of $251,000!
In 29 years we have never
seen this kind of giving for a special project.
We are
celebrating because of the financial outpouring and the amazing stories that
poured into our studio. It is so clear: people are encountering the
amazing grace of our God!
If you were able to join us in some way, please accept our
heartfelt thanks. You are one of the few that will bless the many.
In closing, please take a moment to thank God with us for this
first step in securing a permanent home for Praise FM in the Twin Cities. He alone receives the honor and glory!
For those who would still like to give towards the remaining
portion of the purchase price of five million,
we welcome it as it would allow us to move ahead towards future payments
needed. Thank you!
WHAT IS LIKELY GOING ON
PRAISE FM appears to be raising money while telling
listeners give us money or we will go
away. Who holds the lease? I bet it is Christian Heritage Broadcasting.
This sale stinks and deserves further investigation.
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