Image courtesy The Boston Globe |
Sunday’s Boston Globe has a story that is
familiar to people who work in public radio and/or read this blog.
Check out reporter
Mark Arsenault’s article –
In well-mannered public radio, an
airwaves war [link] – about the competition between Boston’s two NPR News
stations WBUR and WGBH.
Arsenault advances the story and provides a behind-the-scenes
look at the people behind the programming at both stations.
Arsenault captures
the stakes for WGBH when they decided to challenge WBUR beginning in 2009.
The story begins:
At the time, it seemed like a
bold move for a media company. Maybe a stupid one.
Sleepy public radio station
WGBH-FM would forsake classical music and jazz programming that had defined it
for decades in favor of an all-news and talk format, going head-to-head — or
maybe, tote bag to tote bag — against WBUR, the established NPR giant licensed
to Boston University.
Mark Arsenault |
“It was a bit of a jump off a
cliff,” WGBH Radio general manager Phil Redo acknowledged.
Arsenault echoes my
observation that the competition between the two stations has increased
listening to both stations:
Perhaps the most remarkable
part of WGBH’s ascent is that it largely spared its chief rival, steadily
building a base without damaging WBUR, or even swiping their monogrammed
umbrellas.
I am grateful to Arsenault
for making use of my Nielsen Audio weekly listener statistics and crediting my
analysis for his report. This means a
lot to me. I publish SPARK! as a public service. I don’t make a nickel from the blog.
Sometimes it is nice to be recognized. Besides, I like seeing my name in The Boston
Globe.
Arsenault’s article
must have clicked with Globe readers because there were several hundred
comments just hour after the story was released. Folks care about public media
in Boston. Here are a couple of their
comments:
Comment #1
Boston is REALLY lucky to have
two NPR stations of this caliber to listen to. I listen to WBUR and WGBH every
day, sometimes all day, switching back and forth for my favorite shows. My all
time favorite is GBH's "The Takeaway" with John Hockenberry.
Hockenberry is, in my opinion,
a national treasure right up there with Ted Koppel (in his Nightline years).
He's a master at dissecting the stories of the day, both serious and humorous,
and has a talent for cutting through the typical media bulls##t (even the
occasional NPR bulls##t), to get to the heart of the matter.
Of course, if I listen to
Hockenberry, I miss WBUR's "On Point" with Tom Ashbrooke, also great
programming. Ashbrooke does a great job of bringing out the best in his
interviews.
Comment #2:
Why should I pay for copycat
programming delivered by WGBH? WGBH offers more local stuff which is Boston
centric. Folks in the North and South Shore, Worcester, Providence and Nashua/Manchester
really don't care about the Boston City Council's meeting
WVMO MAKES LPFM HISTORY WITH SIX WISCONSIN
BROADCASTERS AWARDS
In May 2016 we
reported [link] on WVMO-FM, a gutsy LPFM station that signed on in 2015. It
serves the Madison suburb of Monona (population 7,859). WVMO, 98.7 FM [link] is
known as the “Voice of Monona.”
Recently WVMO
received half a dozen awards from the Wisconsin Broadcasters Association. It is thought to be the first LPFM station in
the nation to win multiple honors from a statewide organization. The awards
included:
• Best Client Event
Promo for “Hoot Hoot Hustle”
• Best Sports
Coverage for “Soul of Baseball”
• Best Election
Coverage
• Best Use of Audio
for the Halloween episode of “Listening
to Records Club”
WBA Executive Director
Michelle Vetterkind said about KVMO’s trophy-haul:
“It shows everyone how
community service and excellent broadcasting go hand-in-hand.”
It also shows the
positive power of great mentors. Volunteers at KVMO are guided and inspired by
two radio pros, Tom Tueber and Lindsay
Wood Davis.
Tom Teuber |
If you mention Tom
Teuber’s name to folks in the broadcasting and music industries you will hear
stories about the great stations he has programmed such as WMET, Chicago, WCMF,
Rochester and especially WMMM, Madison.
You will also hear about people he has
hired, mentored and stayed in touch with over a forty-plus-year career.
Lindsay Wood Davis is
a Monona resident who has worked with the best commercial and noncom
broadcasters in the state. Last year he
was inducted into the Wisconsin
Broadcasters Hall of Fame. Davis said about the recognition:
“WVMO has been called, ‘The
coolest little station in the nation!’ To be the first LPFM in America to win
statewide broadcast awards shows that the City of Monona's ‘community-owned,
locally-programmed, volunteer-driven’ radio station can use its unique
hyper-local approach to successfully compete with the top stations in the
state.”
Well-done and
congratulations!
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