PRPD CEO Arthur Cohen
at the
PRPD conference in
September 2014
|
Previous PRPD CEO Jody Evans resigned in December. Evans had been in the job since 2014.
Evans’
replacement will be the sixth person to lead PRPD since the organization began
in 1987. Previous PRPD leaders were Craig Oliver (1987 – 1991), Steve Olson
(1991 – 1997), Marcia Alvar (1997 – 2006) and Arthur Cohen (2006 – 2014).
PRPD
matters within public radio because of the organization’s mission to promote
excellence in content creation and on-air programming. It is a relatively small
organization. PRPD had revenue of $800,000 in tax year 2016 according to IRS
filings.
About
half of the revenue came from memberships. The other half came from PRPD’s
signature annual event, the Public Radio Content Conference.
The
job description includes one major change in the direction of PRPD. In the
past, the leader of the PRPD has been a “one person band.” Moving forward, the
Board is looking at ways PRPD can build a larger infrastructure and further
improve member sercices.
PRPD
describes their ideal candidate In the job description:
•
A versatile background in public media content creation or programming that
affords knowledge and credibility within the public media system.
•
Current knowledge and experience with the issues facing stations and content
creators as they expand digital platform use. This includes experience with
multi-platform content delivery and storytelling - including podcasts, video,
streaming, and audience analytics.
• Background
that blends digital media and broadcast ventures with a passion for delivering
the mission to all audiences.
•
A career progression that brings perspective from markets of various sizes would
be valuable.
•
Record of leading successful strategic planning processes that established a
visionary, holistic, system-wide institutional identity and united stakeholders
around energizing institutional goals.
•
Experience promoting and directing initiatives that align day-to-day operations
with the long-term interests and values of members, and expand and deepen
engagement across the system.
• Demonstrated
ability to creatively analyze, frame, and solve problems that benefit PRPD’s
stakeholders.
Cara Erickson
President, NewCoordinates, LLC
www.newcoordinates.com
email: cara.erickson@newcoordinates.com
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