Monday, July 20, 2020

HUGO MORALES CHOSEN FOR NEA NATIONAL HERITAGE FELLOWSHIP


Hugo Morales
Hugo Morales, the co-founder and executive director of Radio Bilingüe, was honored in late May with a National Heritage Fellowship from the National Endowment for the Arts (NEA) at its annual conference.

Morales is one of nine recipients of the Fellowship this year. 

He joins an impressive list of honorees that includes bluesman B.B. King, gospel soul singer Mavis Staples and William Bell, the first male solo act signed to Stax Records.

Each year the Heritage Fellowships highlight the distinct living traditions of communities around the U.S. 

The judges look for leaders that instill a sense of pride, beauty, and cultural continuity through their art and community service.

Morales was honored for his work establishing and nurturing Radio Bilingüe and giving voice to the wide cross section of traditional cultures present in California’s San Joaquin Valley.


Over the 40 years since Morales created Radio Bilingüe, he has received many honors including a MacArthur Foundation Fellowship, the Edward R. Murrow Award and the Lannan Foundation’s Cultural Freedom prize. Former California Jerry Brown appointed Morales to the California State University Board of Trustees in 2012.

After winning the Heritage Fellowship, Morales told the Fresno Bee [link]:

“Chicano, Tejano, Mexicano, Mixteco, Latino. All these are living cultures. And the music follows with it. We [are] trusted messengers reaching people that cannot be reached in person.”


Today Radio Bilingüe [link], owns broadcast stations and provides the only Spanish-language national news and information service for public broadcasting. Their programming is heard on more than 100 noncommercial stations.

Radio Bilingüe provides affiliates programs such as Linea Abierta, a daily national talk show, and Edición Semanaria, a national Spanish language weekly news magazine.

Radio Bilingüe also offers a national satellite programming service. It brings affiliates a diverse selection of music in Spanish, English and Mixteco. 


According to the organization’s most recent IRS 990 for fiscal year 2018 (October 1, 2017 – September 30, 2018), Radio Bilingüe claimed total revenue of $2.2 million. Primary funding has come from the Ford Foundation, The David and Lucille Packard Foundation, the MacArthur Foundation and the Corporation for Public Broadcasting (CPB).

KSJV, Radio Bilingüe’s flagship station in Fresno, is in a competitive ratings battle with the United Farm Worker’s KUFW, a noncommercial music station that plays Mexican pop tunes. In Fall 2018, the most recent Nielsen Audio survey available, KSJV had an AQH share of 0.9 and 23,400 estimated weekly listeners. In the same survey, KUFW had an AQH share of 0.3 and 58,300 estimated weekly listeners.

REMINDER: LET’S GO LIVE! REGISTRATION OPENS THIS THURSDAY

Let’s Go Live!, the four-day collaborative public media summit scheduled for Monday, September 21 through Thursday, September 24, 2020, has announced that registration will open this week on Thursday, July 24.

Members of the Public Radio Program Directors association (PRPD) and the Public Media Journalist Association (PMJA) are producing the online event. Both organizations cancelled their in-person annual conferences due to Covid-19 safety concerns.

Abby Goldstein, CEO and Executive Director of PRPD said in the press release:

“Plans are in place for more than 25 sessions showcasing a variety of industry experts, as well as fun and engaging surprises throughout the course of the event. In a year when most of our industry will go without professional development and travel opportunities, Let's Go Live! Will give us an affordable chance to convene and learn.”

The cost of attending Let's Go Live! Is very reasonable. Registration for PRPD and PMJA members is $150 per individual.  Group rates are also available. The cost for non-members is $200 per person. Registration is scheduled to begin on July 24th.

To register and get more information about Let's Go Live! go to https://prpd.org/news/2020/07/lets-go-livhttps://prpd.org/news/2020/07/lets-go-live.





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