Folks
working in classical music broadcasting, webcasting, events and outreach should
be aware of a wonderful opportunity now available with the Station Resource
Group’s (SRG) Classical Music Rising
initiative. SRG is looking for a Project Director to lead a collaborative
project with noncom classical stations that hopes to shape the future of
classical music radio on all platforms.
The Project Director will need
to be an exceptional professional – someone who combines big-picture strategy
and granular experience with classical music on radio and other companion
media. The right person needs to be a convener, coach, manager and
spokesperson. Perhaps most important is that the person be a visionary –
someone who can chart the future and secure classical music’s role in public
media.
SRG is being very flexible with the requirements for the gig. According
to Tom Thomas at SRG, the Director may work either as a consultant or employee.
The job is envisioned as a 75% time commitment. The Director likely can work in
a location of his/her choice, including at a classical station. A full
description of the project is available at http://www.srg.org/ClassicalMusicRisingDescriptionDec2015.pdf
Folks with
questions can contact Tom Thomas at SRG at tthomas@srg.org
DETAILS ABOUT CLASSICAL MUSIC RISING
SRG says Classical Music Rising
(CMR) is a two-year initiative in
collaboration with WQXR, New York; KUSC, Los Angeles; KDFC, San Francisco;
KING, Seattle and American Public Media. The project is funded by a $400,000
grant from The Andrew W. Mellon Foundation and $100,000 from the five founding
stations. The results will benefit all noncommercial classical stations.
The Mellon Foundation has been an important benefactor for classical
music and public media since the public radio system began. CMR comes at an important time because
of aging demographics, disruption from digital media, cutbacks by orchestras
and cultural changes in society. Mellon’s support is coming at the right time.
Classical music listeners are important to all of public radio. Edison Research says three out of every five
public radio “P-1” listeners, the core audience so to speak, listen to
classical music each month:
Source: Edison Research |
Source: Edison Research |
Enter Classical Music Rising. CMR will directly address the challenges and opportunities of disruption,
technical change, isolation and organizational transition. CMR is designed to help stations support one another by
strengthening the connective tissue of information, knowledge, and personal
relationships. The Project Director can make a big difference!
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