Next week Tuesday (9/26)
though Thursday (9/28) public radio station managers, programmers, network
folks and others will gather at the Intercontinental Riverfront Hotel in St.
Paul for a Super Regional conference.
Super Regional conferences are held
periodically for stations in specific regions of the country.
The St. Paul Super Regional [link] is sponsored by
Eastern Regional Public Media (ERPM), one of four public radio regional
organizations.
ERPM [link] is the oldest of the regional organizations, pre-dating the creation of CPB and NPR. (Scroll down to read more about the history of ERPM.)
ERPM [link] is the oldest of the regional organizations, pre-dating the creation of CPB and NPR. (Scroll down to read more about the history of ERPM.)
Super Regional’s are becoming a bigger factor the operation of public radio stations.
They give station leaders the chance to talk with representatives of CPB, NPR
and other public media stakeholders.
The public radio system
had a national conference called the Public Radio Conference (PRC) until the
late 1990s. It was discontinued because
of escalating costs and perceived conflicts of interest by NPR who sponsored the PRC and controlled the
agenda.
Around 250 people are
expected to attend the St. Paul Super
Regional. One of the people attend
will be me.
This is the first major
public radio conference I have attended since I started this blog in 2014 and
began loosing my sight. I am looking
forward to attending and am grateful to ERPN for the invitation. Here a few of
the sessions I am looking forward to attending:
TUESDAY 9/26
Jessica Shortall |
• 8:15am
Keynote speech: Building
Bridges in a Divided Time
Author and commentator Jessica
Shortall will talk about the importance of finding common ground with critics
of public broadcasting. Shortall is the head of Texas Competes, a coalition of 1,300 employers advocating against
anti-LGBT laws. She will share her knowledge of societal trends and the need
for objective data. Shortall recommends using facts, mixed with empathy, to build
new bridges.
• 2:30pm Breakout Session: Creating Sustainable Local News in Your Community
Readers if this blog know
I have great interest in this topic. Public radio news is evolving and is a
defining characteristic that resonates with listeners in markets of all sizes. The
increased listening and impact of NPR News, Regional Journalism Collaborations,
in-depth reporting and investigative focus is reinforcing the unique role
public radio news plays in our society.
To continue this work,
local news needs to be sustainable. Station folks will talk about curating the
news and convening important community conversations.
• 3:45pm The
NPR-Station Compact: Building a Digital Network
WEDNESDAY 9/27
Jon McTaggart |
• 9:00am General Session: The Future of Public Media
American Public Media
(APM) CEO Jon McTaggart discusses what his organization is doing now to
increase the impact and value of public media.
McTaggart will share ways to
increase the importance of public media and reaching new listeners who might
now find public media to be irrelevant.
• 11:00am Small Station Success Stories: Moving Your
Station from Good to Great
Stations in smaller
markets are the heart and soul of public media. However, running a station will
a smaller budget is increasingly challenging. Sometimes the public radio system
seems like the have’s and have nots.
A panel of small station managers will talk about their “secret sauce” that
helps them outperform other stations.
Mike Oreskes |
• 12:30pm Ethics in Journalism
I can hardly wait for this
session. NPR’s Senior VP News and Editorial Director Mike Oreskes shares the
spotlight with NPR’s head of Standards and Practices Mark Memmott and NPR’s
Ombudsman Elizabeth Jensen will discuss ethical standards and building trust
with listeners.
• 2:30pm Metrics
That Matter: Understanding Our Digital Audiences
THURSDAY 9/29
• 10:00am NPR-Station
Compact: Building a Journalism Network
NPR and station folks will discuss
the strategic and tactical steps the network is taking to work collaboratively
to build a true news network that enhances news reporting on all levels.
ERPM IS PUBLIC RADIO’S OLDEST ORGANIZATION
EPR MEMBER STATIONS 1961 |
ERPM debuted as Eastern
Public Radio (EPR) in 1958. The organization brought together several
“educational” stations more than a decade before CPB and NPR.
EPR’s charter
members were WGBH, WNYC, WFCR (then WEDK) and WAMC.
EPR managers played a
crucial role when Congress was writing Public Broadcasting Act legislation in the late 1960s.
At that time, Congress thought public broadcasting should only include public television stations. Radio was left out because it seemed so much smaller than TV. Representatives
of EPR lobbied successfully for the inclusion of radio in the new system.
ERPM MEMBER STATIONS 2010 |
EPR was an important
player in the development of NPR and public radio’s satellite system. EPR pioneered the radio programming marketplace.
EPR helped the system adjust when American Public Radio began competing with NPR and CPB funding
formulas changed.
EPR nurtured the Public Radio Program Directors association (PRPD) beginning in the mid-1980s with the PD Bees.
EPR merged with another regional group, Southern Public Radio, to form Eastern Regional Public Media.
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