Hugo Morales |
Hugo
Morales, the co-founder and executive director of Radio Bilingüe, was honored in late May with a National Heritage
Fellowship from the National Endowment for the Arts (NEA) at its annual conference.
Morales
is one of nine recipients of the Fellowship this year.
He joins an impressive list
of honorees that includes bluesman B.B. King, gospel soul singer Mavis Staples
and William Bell, the first male solo act signed to Stax Records.
Each
year the Heritage Fellowships highlight the distinct living traditions of
communities around the U.S.
The judges look for leaders that instill a sense of
pride, beauty, and cultural continuity through their art and community service.
Morales
was honored for his work establishing and nurturing Radio Bilingüe and giving voice to the wide cross section of
traditional cultures present in California’s San Joaquin Valley.
Over
the 40 years since Morales created Radio
Bilingüe, he has received many honors including a MacArthur Foundation
Fellowship, the Edward R. Murrow Award and the Lannan Foundation’s Cultural
Freedom prize. Former California Jerry Brown appointed Morales to the
California State University Board of Trustees in 2012.
After
winning the Heritage Fellowship, Morales told the Fresno Bee [link]:
“Chicano, Tejano,
Mexicano, Mixteco, Latino. All these are living cultures. And the music follows
with it. We [are] trusted messengers reaching people that cannot be reached in
person.”
Today
Radio Bilingüe [link], owns broadcast
stations and provides the only Spanish-language national news and information service
for public broadcasting. Their programming is heard on more than 100
noncommercial stations.
Radio Bilingüe provides affiliates
programs such as Linea Abierta, a daily
national talk show, and Edición Semanaria, a national Spanish
language weekly news magazine.
Radio Bilingüe also offers a national satellite programming service. It brings affiliates a diverse selection of music in Spanish, English and Mixteco.
According
to the organization’s most recent IRS 990 for fiscal year 2018 (October 1, 2017
– September 30, 2018), Radio Bilingüe
claimed total revenue of $2.2 million. Primary funding has come from the Ford
Foundation, The David and Lucille Packard Foundation, the MacArthur Foundation
and the Corporation for Public Broadcasting (CPB).
KSJV,
Radio Bilingüe’s flagship station in
Fresno, is in a competitive ratings battle with the United Farm Worker’s KUFW,
a noncommercial music station that plays Mexican pop tunes. In Fall 2018, the
most recent Nielsen Audio survey available, KSJV had an AQH share of 0.9 and
23,400 estimated weekly listeners. In the same survey, KUFW had an AQH share of
0.3 and 58,300 estimated weekly listeners.
REMINDER: LET’S GO LIVE! REGISTRATION OPENS THIS
THURSDAY
Let’s Go Live!, the four-day collaborative
public media summit scheduled for Monday, September 21 through Thursday,
September 24, 2020, has announced that registration will open this week on
Thursday, July 24.
Members
of the Public Radio Program Directors association (PRPD) and the Public Media
Journalist Association (PMJA) are producing the online event. Both
organizations cancelled their in-person annual conferences due to Covid-19
safety concerns.
Abby
Goldstein, CEO and Executive Director of PRPD said in the press release:
“Plans are in place for
more than 25 sessions showcasing a variety of industry experts, as well as fun and
engaging surprises throughout the course of the event. In a year when most of
our industry will go without professional development and travel opportunities,
Let's Go Live! Will give us an affordable chance to convene and learn.”
To
register and get more information about Let's
Go Live! go to https://prpd.org/news/2020/07/lets-go-livhttps://prpd.org/news/2020/07/lets-go-live.
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