Thursday, April 12, 2018

PRPD GETS READY FOR THE PRCC • PRTS 2018 NEEDS YOU • BBC SAYS FM RADIO IS JUST FINE


Jody Evans, CEO of the Public Radio Program Directors association (PRPD) has notified organization members that ideas for panels for the 2018 Public Radio Content Conference (PRCC) are now being accepted. The PRCC [link] will be held August 20 – 23 in Austin, Texas.

Evans said in her message to members:

Jody Evans
“This year's Content Conference will be the most format agnostic event in the organizations' history. You will have main stage events that focus on how you can excel as a manager and leader in a fragmented, time and attention-starved culture.”

We asked Evans to tell us more about “format agnostic” and received this reply:

“The pressures of competition, the fragmenting of time and attention, continue unabated. We have to earn every relationship every day.

“The PRPD is focusing on helping the content community be better leaders and managers. The principles of leadership and management cross formats, hence, the focus on ideas, skills and strategies that are format agnostic.”

If you have session ideas, particularly ones for breakouts, send them to PRPD via the submission template at link.

REMINDER: PUBLIC RADIO TECH SURVEY 2018 DEADLINE FOR PARTNER STATIONS IS APRIL 30th

Jacobs Media will be conducting the tenth annual Public Radio Tech Survey (PRTS 2018) later this spring.  The results will be distributed at the PRCC in August. Topline data will be released to the public but station-specific findings are be available only to paying partners. Fees for participating stations range from $350 to $550, depending on market size.   

Jacobs says PRTS 2018 will drill deep into the recent ratings increases for NPR News/Talk stations. Also, PRTS 2018 will explore in-depth the growing use of smart speakers, podcasting and whether the 24/7 news cycle will lead to more or less engagement by public radio news listeners.

The deadline for stations to sign up for PRTS 2018 is April 30th. More information about PRTS 2018 can be found online [link]. To sign up, contact Lisa Riker (lisariker@jacobsmedia.com).

Ever the forward promoter, Fred Jacobs has been releasing individual slides from a companion study – TechSurvey 2018 – conducted with commercial radio listeners. Results from TechSurvey 2018 will be presented May 3rd at the Worldwide Radio Summit, a commercial broadcaster conference, in Los Angeles.

Earlier this week Jacobs released findings that apply to public radio as well as commercial radio. The chart on the right shows respondents replies to the question: One of radio’s primary advantages is its local feel

The vast majority of listeners agree that local is a primary advantage for broadcast radio. Over the past three years the importance of local feel by survey participants has increased every year.

TODD MUNDT IS NOW THE CHAIR OF THE PRPD BOARD OF DIRECTORS

Todd Mundt


PRPD announced that Todd Mundt, Managing Editor of WBUR’s Here & Now, has become the new Chair of the organization’s Board of Directors. 

Mundt is taking over the job following the resignation KUT’s Hawk Mendenhall.

Also, Jeff Ramirez, GM of KERA/KXT in Dallas, has been appointed by unanimous board vote to Mendenhall’s now-vacant seat on the Board.



RECOMMENDED READING: 
FM Radio Is Here To Stay in the UK

Paul Riismandel from the college/community radio blog Radio Survivor, penned an interesting op-ed post [link] about resistance in the UK to discontinuing FM broadcasting. The move was partially in response to Norway’s decision to abandon FM and only broadcast in digital.

Riismandel reported that BBC management recently decided to keep analog FM radio alive in the UK “for the foreseeable future.” Because of BBC’s high profile in the UK and on the world broadcasting stage, the move will encourage other broadcasters and regulators to stick with FM because the majority of listeners like it.

According to Riismandel, compelling content is the key to success on any platform. He ended the post with a take-it-to the-bank statement:

Broadcasting in digital doesn’t make crappy programming any better.












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