“THE DOOBIE” SIGNS OFF • DEMPSEY & MARTINEZ JOIN PRPD BOARD • PPM RATINGS FOR COLUMBUS, CLEVELAND & CINCINNATI

One of the country’s best college stations – WDUB aka The Doobie in Granville, Ohio – has signed off and the license has been sold to WOSU in Columbus. The Doobie had been an essential part of life at Denison University since 1969.

According to the Radio + Television Business Report [link] the station was sold for $5,000 cash and $47,040 in underwriting spots. The publication described WOSU’s purchase as “a steal.”

WOSU will used the new signal to increase the coverage area of WOSA, their Classical music station. Now The Doobie [link] is only available online.

There is no word about the fate of

WDUB’s annual event Dooble Palooza

For many years, The Doobie was on The Princeton Review’s Top 20 Most Popular College Radio Stations. 

The station was featured in an American Eagle advertising campaign in the late 2000s. 

Dozens of Denison graduates used their “Doobie experience” as a ticket to a career in the media and music industries. 

Actor Steve Carrell is one of The Doobie’s alumni.

Denison University calls the change "an improvement.” 

In a press release, the University said their goal is “to breathe new life into the station and make DJs even more excited about being a part of WDUB.”

But the loss or a broadcast signal can hardly be considered an improvement.

CHRISTINE DEMPSEY & MATT MARTINEZ JOIN PRPD’s BOARD OF DIRECTORS

 

Image courtesy of PRPD

CLASSICAL MUSIC STATIONS STAY STRONG IN OHIO NIELSEN PPM RATINGS

Since we were just talking about NPR News/Talk WOSU and Classical WOSA, here are the November numbers for both stations.

NPR News and Adult Alternative WCBE has not subscribed to the Nielsen ratings since its financial problems earlier in 2019.

In Cleveland Classical WCLV added over 10,000 weekly listeners according to Nielsen.

NPR News/Talk WCPN gained in both AQH share and estimated weekly listeners in November compared with October.

NPR News WVXU and Classical WGUC remained steady in the November book.

WMKV’s nostalgia format is building traction. The station is operated and programmed by former WVXU PD George Zahn.

Zahn described WMKV on the station’s Facebook page:

“WMKV 89.3 FM is member-supported public radio serving Greater Cincinnati. WMKV is hip, cool, and classic!”

“Founded in 1995, WMKV has been a national leader in big bands, the Great American Songbook, standards, classic radio comedies and dramas, and oldies, plus important information and weather.”

Around half of WMKV’s audience listens via streaming audio.